BBC 6 Music brand world

Always on







Refreshed visual identity and toolkit for BBC Radio 6 Music. Taking inspiration from the spines of vinyl record sleeves we introduced a vibrant secondary colour palette and distinctive geometric pattern that can flex across all media. We love 6 Music at D8, it's a brilliant station and a privilege to work with them. As part of this project we also got to create brand guidelines, social templates, motion assets and a kit of parts to support an increasingly always on approach.