University of Glasgow. | Work | D8. Creative agency.

Mining heritage, grounding
the future.

We’ve been an ever-present on the University of Glasgow creative services roster since 2009. Since then we’ve delivered a significant brand development project to support a re-structure from nine faculties to the current four colleges and ongoing recruitment publications and mini-identity projects.

We began the university's brand repositioning with workshops to engage a comprehensive range of key stakeholders, from the principal to students, to define the brand essence, values and personality of the university. The project culminated in brand guidelines, which we helped to roll out across the internal marketing and communications teams.

We also deliver the under and post graduate prospectuses, a whole range of global recruitment communications, as well as marquee publications such as the internationalisation brochure - the University of Glasgow’s key global advocacy tool.

Cate Keetley, Depute Director Corporate Communications

“The University’s communications had become fragmented with conflicting messages coming from different departments and faculties. D8 really listened to and understood our needs and then delivered a solution that works specifically for us.”